Winner and Finalists of Music Video Challenge featured on Moby’s latest album

Moby released Destroyed Deluxe on October 31st – a deluxe version of his latest album Destroyed. This new edition consists of a 3-disc set that includes unreleased tracks, live footage and videos.

The supporting music videos for both ‘After’ and ‘The Right Thing’ are from new directors who entered the Saatchi & Saatchi ‘Hello, Future’ Music Video Challenge this summer. As part of the 21st New Directors’ Showcase, Saatchi & Saatchi partnered with Moby, Vimeo and BUG to discover fresh filmmaking talent with the Music Video Challenge. The brief was to visualise the concept of ’Hello, Future’ in the form of a standout music video inspired by one of three tracks selected from Destroyed.

The videos featured on Destroyed Deluxe for ‘After’ are provided by Alberto Gomez from Mexico, the winner of the Music Video Challenge, and by one of the 10 finalists – Antonin Pevny from Austria. For new single – a double a-side of ‘After’ and ‘The Right Thing’ – Moby commissioned another finalist, The Manship Society, to create a brand new video, set in New York and featuring vocalist Inyang Bassey.

Tom Eslinger, Creative Director – Digital, Saatchi & Saatchi Worldwide said: “Two years ago we started running a competition alongside the New Directors’ Showcase. Our incentive was simple: the winner would make a film for one of our clients somewhere in the world. We started the competitions to dig deeper into the new talent who actively participate and create via creative portals like Aniboom and Vimeo. Alberto’s film, and the success of our other finalists, shows that not only are we on the right track but the industry that commissions their work thinks so as well”




Hey, like this post? Why not share it with someone?