campaign Archive

A superpowerful combination

Doritos have teamed up with Pepsi Max to create a 'superpowerful combination'. The campaign will follow the adventures of Jack Scoville and Gary Lime, who, after being hit by a freak meteor shower, gain superpowers to become FireFingers (Doritos Fire crisps) and IceFist (Pepsi Max Citrus Freeze): An online comic released in installments will follow the character’s crime fighting journey (first episode can be seen here). Social media will allow people to interact with them using Twitter and a 'Comic Yourself' Facebook app has been created to encourage people to turn their own photos into a...
Read More

European nutters dance for cash.

Hello all, we have a new Samsung Project nearing a live state. From 6pm 7th July we will be streaming a LIVE 24hr interactive TV show. (but not on TV!) It's for the new Samsung BEAT DJ music phone. We thought if it's such a good music phone you wouldn't want anyone calling or texting you. So we are holding a 24hr silent disco with 100 people from all over Europe competing. The winner will be the last one listening to their BEAT DJ music phone, but if they receive a call or text they are out. (we redirect any calls to their own mobile phone...
Read More

Could you hold your own in the War Room?

picture-17 Bare with me, I am going to go back over that most trodden of paths the Obama election campaign (well his victory over Hilary). I have read and seen some good presentations on this subject already (as I am sure you have) and let me state now I agree with all of them on how innovative and interesting the use of digital media was in this campaign and the election against McCain. But in all the digital hoopla the biggest reason why Obama won was forgotten. It was because of the strategy devised at...
Read More

Creative Social Sydney: Obama turns Pulp Fiction

Sydney's Creative Social opened the floor and mic for the latest (and greatest?) from all willing participants. It was definitely cool to see what's cooking or what has just been released by all the hard working creatives. Creative Social Sydney hosted at New Dialogue Russ from Tequila covered his Save Miguel campaign and sneakily handed out Portuguese bottle corks - which become quite a nice toy to fiddle around with. In ten years, when screw-on caps have eradicated these critters completely, I' ll score big on ebay. Original Save Miguel cork Read More