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Corona.com
So today is our soft launch for the new global Corona framework, and more importantly, the Corona Photoslice application. This initiative is the first global media interpretation of Coronas new brand positioning positioning, which is focusing on being the beer that "refreshes peoples meaningful, moments".
Fundamentally this is a audio analytics application, that scans a piece of music and identifies key frequency changes, bpm, etc... and converts the information into edit and animation cues. The application marries imagery and music - plugging into users facebook, photobucket and flickr galleries (also images can be uploaded) then combining the images with a...
Read More Target 2 day sale
Unfortunately i missed the "that's me that is" part of the social - so here's something we worked on very recently. A quick turn around high impact campaign - put together with the help of (appropriately) Sao Paulo based animation company, Lobo.
2-day Sale is one of THE biggest sales of the year for Target. It kicks off the holiday season and sets the tone for a successful sales quarter. The main objective of the communication was to create awareness and urgency for America to get to the Target 2-day Sale by 6am. Campaign featured “Cartman,†an icon that embarks on...
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