Author Archive

The role of Innovation within ad agencies

Yesterday I started a new job as Head of Innovation of Cheil UK. Given this is a new role for me, I thought it would be useful to get some direction from some of my friends/peers on how they view the role of innovation within an advertising agency (beyond what I already knew from my own experiences as well as the excellent pieces by Ben Malbon on the topic of Chief Innovation Officers). Those that kindly lent me their words of wisdom were as follows (thanks guys): Adam Good, Executive Vice President at Proximity Worldwide Andy Kinsella, Innovation Director at Glue Isobar Andy...
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Interview with Fernanda Romano

Last year we (Creative Social) were honoured with the task of helping Lürzer’s Archive in establishing a digital section for the first time in their history. The first version can be downloaded here. Since then there have been a number of Socials who have been featured in the magazine and over the rest of this week, we will be replicating their interviews as a taster for a set of interviews done by our very own intern, James Kirk over the coming weeks (now that the blog is finally back up - sorry for the downtime). First up is...
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Introducing our CS Intern..

 

I am delighted to announce that from today, we will be sharing an intern with our friends at Special Moves for the next 3 months. It should mean we will have more resource to update the blog more regularly and tweet a bit more. If you have any ideas of what you would like James to do, please do e-mail him at jamesk(@)creativesocial.com. In the meantime, here are five facts about James (am very jealous of anyone who has not seen all...

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CS Presents…. Creative Looting. Whose idea is it anyway?

I am delighted to announce that our next CS Presents* in London will be on Tuesday 8th November at LBi (tickets here), as part of Internet Week Europe. Again we have another stellar list of speakers who will be taking a dip into the world of creative harvesting and ponder on the originality of anything. Speakers will include Andy Sandoz, Creative Partner & Innovation Director, Work Club who has now become a resident speaker on these events as well as some new faces: Simon Sankarayya, Art Director,...
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Latest Samsung viral

Latest Samsung viral by those fine folk at The Viral Factory. It is a stop motion film to promote the Samsung Central Station range of USB hub monitors, that help clear your desk of messy cables. They include a wireless USB 2.0 dongle that connects to a USB port on the portable computing device. The monitor then apparently ‘comes alive’ if your computer is within 3 feet of the ‘Central Station’ and what’s more is that you can plug desktop peripherals such as a keyboard and mouse into it. ...
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